To celebrate summer 2022, Passoã is releasing a limited edition pack to promote their passion fruit liqueur.

In 1985 the founder of Passoã, Rémy Cointreau, travelled to Brazil in search of a specific variety of oranges for a new recipe and instead discovered the maracuja, or passionfruit. The fruit inspired him to develop a recipe which became Passoã Passion Fruits Liqueur. In turn, his journey to Brazil as well as the brand’s focus on celebrating spontaneous moments anywhere and anytime inspired the design of this limited edition bottle.

Studio: Design Bridge
Creative Director: Yente Jansen
Design Director: Rebecca Clarke
Designer: Claire Hammond